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#Rebrand

# rebrand - Wednesday 23 September, 2020

Mars drops Uncle Ben's name from rice brand following criticism over racial stereotype
# Ben’s Original
# Ben’s Original

Mars drops Uncle Ben's name from rice brand following criticism over racial stereotype

Sep 23rd 2020, 1:35 PM 80,920 Views 89 Comments

Packaging with the new name, Ben’s Original, will hit shops next year.

# rebrand - Wednesday 29 July, 2020

Exeter Chiefs retire 'disrespectful' mascot but opt against logo change
# Under Scrutiny
From The42
# Under Scrutiny

Exeter Chiefs retire 'disrespectful' mascot but opt against logo change

Jul 29th 2020, 8:18 PM 33,595 Views 22 Comments

The Premiership club underwent a detailed review after receiving criticism about its Native American imagery and branding.

# rebrand - Wednesday 21 August, 2019

Women's Rugby World Cup set for gender-neutral rebrand
# New Era
From The42
# New Era

Women's Rugby World Cup set for gender-neutral rebrand

Aug 21st 2019, 1:51 PM 7,482 Views 37 Comments

This change will be applied to their Sevens World Cup competitions as well.

# rebrand - Thursday 30 August, 2018

TV3 is no more as broadcaster's rebrand comes into effect
# Virgin Media Television
# Virgin Media Television

TV3 is no more as broadcaster's rebrand comes into effect

Aug 30th 2018, 9:24 AM 46,577 Views 63 Comments

TV3, 3e and Be3 have rebranded to Virgin Media One, Two and Three.

# rebrand - Monday 14 May, 2018

Israeli club changes name in honour of US president Donald Trump
# Rebrand
From The42
# Rebrand

Israeli club changes name in honour of US president Donald Trump

May 14th 2018, 9:13 AM 9,344 Views 13 Comments

Trump’s recognising of Jerusalem as the capital of Israel has led to the city’s biggest club renaming themselves in his honour.

# rebrand - Thursday 23 November, 2017

Rehab Group to drop its name and spend up to €40,000 on rebranding
# Out With The Old
# Out With The Old

Rehab Group to drop its name and spend up to €40,000 on rebranding

Nov 23rd 2017, 9:31 PM 31,297 Views 73 Comments

“To put it simply, we are not in the business of ‘rehabilitation’. We are in the business of changing hearts and minds around disability.”

# rebrand - Wednesday 30 August, 2017

Jackman excited to unleash the Dragons after sour turn in French adventure
# Rebrand
From The42
# Rebrand

Jackman excited to unleash the Dragons after sour turn in French adventure

Aug 30th 2017, 6:29 AM 7,972 Views 5 Comments

‘Most of them didn’t think a gameplan was important. Because if you gave players a gameplan they could go to the president and tell him that you said this would work and it didn’t.’

# rebrand - Monday 24 July, 2017

Meteor will be called Eir from September
# Rebranding
# Rebranding

Meteor will be called Eir from September

Jul 24th 2017, 1:19 PM 21,168 Views 53 Comments

There will be no change to contracts or mobile plans for customers.

# rebrand - Friday 10 March, 2017

The Anti-Austerity Alliance is changing its name
# Rebrand
# Rebrand

The Anti-Austerity Alliance is changing its name

Mar 10th 2017, 2:54 PM 24,766 Views 196 Comments

A spokesperson told TheJournal.ie that the move was brought about to expand the focus of the party.

# rebrand - Friday 3 February, 2017

Change at Wexford FC as they drop the 'Youths' and unveil new club crest
# Rebrand
From The42
# Rebrand

Change at Wexford FC as they drop the 'Youths' and unveil new club crest

Feb 3rd 2017, 3:46 PM 6,806 Views 13 Comments

New season, new club.

# rebrand - Thursday 1 October, 2015

UPC customers are now Virgin Media customers - so will our remote controls work now?
# What Will It Mean?
# What Will It Mean?

UPC customers are now Virgin Media customers - so will our remote controls work now?

Oct 1st 2015, 7:30 PM 47,803 Views 54 Comments

Their CEO says they will. But what else will the UPC rebrand mean for existing customers?

# rebrand - Sunday 13 September, 2015

Nine months in, UTV Ireland launches 'new look' to connect with their audience
# You Tv
# You Tv

Nine months in, UTV Ireland launches 'new look' to connect with their audience

Sep 13th 2015, 5:19 PM 16,782 Views 46 Comments

The new on-screen branding shows people such as farmers, tattoo artists and designers with the newly evolved strapline “YOU TV”.

# rebrand - Wednesday 3 September, 2014

O2 branding removed from The Point - but what are they calling it NOW?
# To The Point
From The Daily Edge
# To The Point

O2 branding removed from The Point - but what are they calling it NOW?

Sep 3rd 2014, 1:05 PM 35,886 Views 98 Comments

‘The Three’?

# rebrand - Thursday 28 August, 2014

IRB to become World Rugby as global game continues to grow
# Rebrand
From The42
# Rebrand

IRB to become World Rugby as global game continues to grow

Aug 28th 2014, 10:46 AM 4,413 Views 6 Comments

Rugby union’s international governing body will have a new moniker from the 19th of November onwards.

# rebrand - Tuesday 8 July, 2014

Pro12 to announce new sponsor on Thursday as Guinness links grow
# Rebrand
From The42
# Rebrand

Pro12 to announce new sponsor on Thursday as Guinness links grow

Jul 8th 2014, 2:37 PM 5,103 Views 15 Comments

The Irish brewery are front runners to be named as title sponsors later this week.

# rebrand - Friday 28 February, 2014

Phantom FM no more... say hello to TXFM
# Radiowaves
# Radiowaves

Phantom FM no more... say hello to TXFM

Feb 28th 2014, 9:48 AM 18,624 Views 65 Comments

What do you think of the new moniker?

# rebrand - Thursday 9 January, 2014

Intel drops McAfee name to help distance itself from founder
# Rebrand
# Rebrand

Intel drops McAfee name to help distance itself from founder

Jan 9th 2014, 1:16 PM 29,833 Views 32 Comments

The service will be rebranded as Intel Security and will take effect immediately.

# rebrand - Monday 19 November, 2012

Rebrand complete: National Irish Bank disappears
# NIB
# NIB

Rebrand complete: National Irish Bank disappears

Nov 19th 2012, 8:30 AM 7,575 Views 14 Comments

Danske has shut the bank’s branch network in order to cut costs and redirect focus.

# rebrand - Monday 15 October, 2012

FÁS rebrand: Intreo to provide services to jobseekers
# Rebrand
# Rebrand

FÁS rebrand: Intreo to provide services to jobseekers

Oct 15th 2012, 11:40 AM 9,956 Views 33 Comments

The initiative was launched by Enda Kenny and Joan Burton this morning.