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Tuesday 26 September 2023 Dublin: 15°C

# Advertising

All time
Surge in women joining Defence Forces after €360,000 is spent on recruitment campaigns
Almost 14,000 men and women applied to join the Defence Forces in 2017.
H&M tone-deaf ad just another in long line with Pepsi, Dove, Nivea and Kellogg's messing up recently
If the same ad appeared 13 years ago, it wouldn’t have generated a third of the reaction nor publicity, writes Amy Rose Harte.
From 1893 to 1995 – these iconic ads help tell the history of business in Ireland
We’ve assembled some classic adverts from the likes of Penneys, Ryanair and Barry’s Tea.
Protesters trash H&M shops in South Africa in response to 'monkey' ad
The Economic Freedom Fighters organised protests at several H&M outlets in Johannesburg.
Government spent over €200k promoting the Public Services Card
The rollout of the card sparked a storm of publicity about its use last year.
FactCheck: Would the new alcohol bill ban the Guinness Christmas ad?
It’s a claim made by the alcohol lobby, but does it stand up to scrutiny?
Slap on the wrist for Eir after it misleadingly advertised sports channel bundle for €1
In order to avail of the €1 add-on deal, customers would have to purchase a broadband and TV bundle.
Complaint upheld after UCD student asked to pay almost €500 more in fees than advertised
Outdated fee information had been listed on UCD’s School of Medicine website.
Government to oppose regulation of political ads as it would ban TDs advertising their local clinics
Fianna Fáil said the new Bill will ensure the government stay within the definition of what is political advertising.
Man doesn't say 'f*** you' to Paddington in advert
Some who watched the Marks and Spencer Christmas ad were convinced the little bear was sworn at.
After a long hiatus, the Bill to ban booze ads from buses, trains and near schools is back
It’s showdown time for the controversial Public Health Alcohol Bill which is back on the agenda this week.
Debate Room: Are proposed restrictions on alcohol advertising going too far?
The Public Health (Alcohol) Bill restricts ads so they are less likely to glamorise our relationship with alcohol.
Complaint about 'misleading' online ad for Cork IVF clinic upheld
A complaint about a radio ad for the same clinic was also upheld.
Watchdog rules against Nissan ad that showed sister standing up to brother's bully
It did not, however, find the ad was gender stereotyping or that the images were inappropriate.
Ireland's biggest newspaper group wants Google and Facebook to pay for news
Company chairman Leslie Buckley said traditional publishers should ‘demand payment’ from the online duopoly.
Free shots and Jägerbombs: Parents told to warn Leaving Cert students of 'pervasive' drinks promos
A HSE expert says drinks promotions can encourage students to drink a lot in a short space of time and lead them into dangerous situations.
'Move RTÉ outside Dublin and fund it through the sale of the Donnybrook studio'
Moving RTÉ to rural Ireland would create an opportunity to change its funding mechanism away from traditional advertising and the TV licence, writes Marc MacSharry.
The UK is cracking down on gender stereotyping in adverts - what about Ireland?
A report was released this week calling for stronger regulation of adverts in the UK.
'Our children's television viewing is bombarded by the thrills and spills of alcohol'
Our legislators need to take action and alter our harmful relationship with alcohol, writes Dr Bobby Smyth.
The advertising watchdog has handled its first complaint about a Snapchat influencer
Faces By Grace came under scrutiny over a post about a detox drink.
Belgian King vs Burger King: Country's royal family outraged at fast food chain ad
An online ad asks users to choose between King Philippe or Burger King.
Complaint upheld after man is surprised Lidl jumper is only 3% cashmere
The “classic and elegant” jumper cost €16.99.
Reports of suspected social welfare fraud double after launch of advertising campaign
Leo Varadkar’s department made €41 million in overpayments due to customer fraud in 2016.
People deserve 'decent, honest' ads says broadcasting authority as it launches new rules
Product placement gets a separate distinction to advertising in the revised code.
Food advertising: 'Brands get onto children's newsfeeds and interact like real life friends'
We need to stand up to the the lobbying power of the multinational food industry, writes Chris Macey.
These are the major trends expected to shape the Irish ad industry in 2017
Marketers will spend almost a billion euro on ads this year, according to Core Media.
Super Bowl ads get political and discuss 'four years of bad hair'
A number of ads touted inclusiveness and diversity.
Charities regulator had "no choice" but to prosecute soup kitchen owner
Oliver Williams was prosecuted for misrepresenting Twist Charity as a charitable organisation.
Security experts concerned about data collected by popular beauty filter app
The app has hundreds of millions of users – but are they aware of the permissions they have agreed to?
Loophole allows Eircode to run adverts which falsely imply codes save lives
The advert, which ran on both television and radio stations, claimed an Eircode would help emergency services “find you faster”.
Complaint upheld after children were fined for riding Luas for free
The children misunderstood a message that advertised free park and ride facilities.
New rules for businesses who want to call their food 'artisan' or 'natural'
The guidelines aim to stop consumers being misled by marketing terms.
This Derry man's coal company truck is simply inspired
A porn star taught Paddy Power's boss that having the craic doesn't work everywhere
Madcap high jinks work well in Ireland, but not every country appreciates the same marketing stunts.
11 of the quickest jokes about the new John Lewis Christmas ad
Buster is blowing up the internet today.
Pierce Brosnan has found himself in the middle of a bizarre controversy in India
The actor appeared in ads for a ‘mouth freshener’ that has been linked to poor health – now he wants nothing to do with the brand.
Three agencies refused to put up this billboard advertisement for Griffith College Dublin
“It could easily come across as a mistake in the posting of the creativity resulting in unnecessary criticism of the industry.”
A bar's 'Bottomless Prosecco' deal is among three ads given a slap on the wrist
Alcohol Action Ireland wasn’t happy with the ads.
"You wanna feel?" - Complaints that this Opel ad is 'sexist' have been rejected
Regulators say the ad was ‘light-hearted’ in nature.
Complaint upheld against gym over 'epileptic fit' ad
Epilepsy Ireland said the Facebook ad had caused upset and hurt to people with epilepsy and their families.