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Saturday 28 January 2023 Dublin: 5°C

# Online Advertising

All time
Voices
Targeted ads: 'Everything we read online is a reflection of what we want to hear'
When we mindlessly scroll through Facebook we are willing and accepting recipients of “fake news”, writes Deirdre Robertson.
# Clickety Click Click
Tech companies are frantically searching for ways to make us click on ads
Will this one work?
# Ad Wars
Online ad blocking has become an arms race - and advertisers are partially to blame
We talk to a leading industry figure about the future of digital advertising.
# Ad Wars
An Irish startup thinks it can stop you from blocking online ads
The digital ad wars are heating up.
# eCounty Awards
Rural counties perform well in Google's first 'eCounty Awards'
26 counties have been ranked in terms of Google advertising and take-up of the Getting Irish Business Online initiative.
# Advertising
Online advertising up one-fifth in 2011 - study
IAB Ireland and PwC study says an estimated €132 million was spent on online advertising last year.
Voices
Column: Ever get that feeling you’re being watched? You are – right now.
Our lives are closely tracked from the minute we go online, writes Hugh Torpey, and it’s only getting weirder. So should we be worried?
# Online Advertising
Online advertising spending in Ireland sees record growth
Advertisers spent €65m in online adverts in the first half of this year alone – meaning online advertising has now overtaken spending in radio, outdoor, cinema and magazine formats.
# Online Advertising
Google shares skyrocket on back of massive revenue jump
Shares jump by almost 10% after the company announces a 32% increase in profits for the third quarter.
# Twitter
Twitter unveils radical new 'media-rich' redesign
The microblogging platform announces its first major redesign in a move designed to help compete for advertising.
# Advertising
Dramatic growth in online advertising in Ireland
But the TV sector is also seeing growth.